Companies printing branded shirts are nothing new. It is a great way to market a brand without paying for billboards. Here are a few mistakes to avoid when designing a corporate shirt for commercial printing.
#1 Going for Low-Quality
People will associate your brand with the quality of the t shirt and impact your business. Select a good quality textile that fits comfortably aside from considering the print quality.
#2 Avoid Boring Designs
Introduce your company with entertaining printed t shirts to attract more clients. It can be a conversation starter that can lead customers to you. However, it does not apply to businesses that require a level of mandatory seriousness.
#3 Never Leave Room for Misinterpretation
Misinterpreted messages on shirts happen more often than you think. Ensure that the print on your t shirts is clear and direct. People will only get a few seconds at best to read what is on your t shirt. Never leave room for misinterpretation since it can hurt your brand.
#4 Being Provocative is Not the Answer
Many t shirt designers take it as an opportunity to be provocative and make something funny. However, it is best to be cautious than garner negative publicity. Nevertheless, go ahead if your company believes that there is no such thing as bad publicity.
#5 Your Logo Should be the Focal Point
Most people will tell you to make your logo bigger. However, also consider the overall balance of your company printed shirts. Ensure that your logo is noticeable at a glance. Sometimes, it is okay to put brand legibility over aesthetics.
Do you require corporate t shirt or jersey printing services in Singapore? Come to Express Printing for the best services you can find.
Express Printing services is a well-known t shirt and jersey printing company in Singapore. The company provides high-quality and low-cost shirt printing services for private companies, schools and sports teams. Silkscreen printing, heat transfer printing, and embroidery for various apparel items are some of the services they provide their clientele. Inquire with Express Printing by contacting them now.