This week from the magazine rack we pull one of our true favourites; drinks magazine Hot Rum Cow. A magazine for anyone who is interested in the world of drinking. This isn’t a publication aimed at the connoisseur, this is for anyone who is fascinated by how their drink is made, loves the stories and history behind their pints, for those who love trying something new or rare or just downright strange.
Described as “a modern magazine steeped in our historic love affair with booze.” it has tapped in perfectly with the new drinks culture that has emerged in recent years, a scene with a much more considered attitude to booze which has gone hand-in-hand with a rise of microbreweries and a real interest in an alcoholic landscape beyond fizzy warm lager and impossibly coloured alcopops.
The magazine is beautifully produced, with a nice balance of text and image and not overly loaded with adverts. Its a pleasure and an ease to flick through the pages, attractive and easy to read. Well written articles accompanied by great photography and beautiful illustrations.
Editor Simon Lyle describes the magazine in his own words, ‘”Hot Rum Cow is for people who are enthusiastic and curious about what they’re drinking. We want to celebrate the stories and personalities behind unusual drinks from around the world, and champion high-quality beers, wines and spirits from independent producers. And we want to present all this beautifully, with lavish design and some stunning specially-commissioned illustration and photography. That’s the idea.”
The magazine is onto it’s second issue now. Each focuses around a particular drink, though does contain much more than that drink inside. The first issue was gin the second is cider. Below is Hot Rum Cow talking with Monocle magazine about the first issue.
So on to that second issue which focuses on our much beloved mistress, cider. There’s a history of cider in Britain, a guide to making your own cider press, a profile of Scottish cider producer Thistly Cross (including their Whisky Cask Cider) and some Cider Photography. Outside the world of apples the issue tells you how to make your own vermouth, interviews Gypsy Brewing godfather Mikkel Bjergso, and has a look inside the country’s smallest pub The Nutshell. My personal favourite from this issue is an article about the world of lost, shipwrecked and unopened bottles. The article looks at bottles unopened, from whiskey discovered on the sunken ship the SS Politician to coronation ales for Edward VII bricked up in a cellar for 75 years. This is the kind of article that epitomises Hot Rum Cow for me, that sense of curiosity, fun and adventure about the world of drinking.
So for any of our readers who have a love and a passion for drink I would go out and grab a copy of Hot Rum Cow. So what next for a young publication like Hot Rum Cow, editor Simon Lyle told us “At the moment, we’re taking things slowly and making sure everything is right as we build up sales and subs across the world. We now have a great team at the Royal Academy of Arts managing ad sales and we’re looking at opportunities to run events, brew and sell our own booze and dish out some awards. Who knows, maybe one day we’ll have our own Hot Rum Cow bar.” If and when that bar opens you’ll be sure to find The Holborn team behind it.